2017 Cultural Leadership Summit - Building Our Future Audience

2017 Cultural Leadership Summit - Building Our Future Audience


Date: 26 – 27 September 2017 (Tuesday & Wednesday)
Time: 10am – 6pm
Venue: The Hong Kong Jockey Club Amphitheatre, The Hong Kong Academy for Performing Arts

Hong Kong Arts Administrators Association’s 2017 Cultural Leadership Summit, an important annual cultural event, which is into its 8th edition this year with the theme of “Building Our Future Audience”, will be held at Amphitheatre of the Hong Kong Academy for Performing Arts from 26th to 27th September of 2017. 

The arts generate a range of benefits for people and society, from bringing individuals pleasure and captivation to helping communities build stronger social bonds.  Audience building is not an easy matter for arts organizations, however. Diversifying the current audience mix; converting people who are inclined to attend, but don’t, into attendees; getting current audience members to attend more often; how to adopt the latest technology and best practices borrowed from other sectors to help advances your own audience development strategies: these are difficult but important challenges that many arts organizations face – and want to tackle.

The two-day HKAAA Cultural Leadership Summit, with a roster of renowned international and local speakers, will review the current audience landscape in Hong Kong with its challenges and opportunities, and learn from the best practices by both international and local arts practitioners and organizations in order to put forth the most effective strategies to expand audiences, in both depth and width, for the arts and culture in our city.  

Program Booklet

Highlight Recap

Summit Speakers / Respondents / Moderators
*Alphabetized by last name in English

  • Mr Kingsley Jayasekera  Director, Marketing and Customer Experience, West Kowloon Cultural District Authority
  • Mr Joe Lam  Festival Director, Hong Kong Lesbian and Gay Film Festival 
  • Mr Chris Lee  Chief Marketing Officer, National Gallery Singapore
  • Ms Christy Lee Shuk Kwan  Programme Manager, Chung Ying Theatre Company (HK) Limited
  • Professor Lena Lee  Arts Specialist, Arts with the Disabled Association Hong Kong
  • Dr Isaac Leung  Assistant Professor, Department of Cultural and Creative Arts, The Education University of Hong Kong / Chairman, Videotage
  • Mr Patrick Mclntyre  Executive Director, Sydney Theatre Company
  • Ms Maria Mok  Curator (Modern Art), Hong Kong Museum of Art
  • Dr Patrick Mok  TreasurerHong Kong Arts Administrators Association / Assistant Professor, Hang Seng Management College
  • Mr Kingsley Ng  Media Artist / Assistant Professor, HKBU Academy of Visual Arts
  • Mr Duncan Pescod, GBS, JP  Chief Executive Officer, West Kowloon Cultural District Authority
  • Mr Paul Tam  Chairman, Hong Kong Arts Administrators Association / Executive Director, Hong Kong Ballet
  • Professor Tseng Sun-man, JP  Adjunct Professor, The Education University of Hong Kong
  • Ms Wang Chi-Mei  Artistic Director, Tanxinoon Theater / Seeing Smiling Theater of the Deaf 
  • Mr Septime Webre  Artisitc Director, Hong Kong Ballet
  • Mr Wong Chi Lung  Founder, W Theatre 
  • Mr Wong Tin Yan  Founder, Form Society and Hong Kong Artist
  • Mr Dennis Wu, Associate Marketing Director, Hong Kong Arts Festival

And more...

*Alphabetized by last name in English

  • Ms Bou Kwan-ying  Guzheng Multimedia Artist
  • Ms Vanissa Law  Part-time Lecturer, Department of Music, The Hong Kong Baptist University and School of Design, The Hong Kong Polytechnic University

Master of Ceremony

Mainly in English & Cantonese; with simultaneous interpretation in English, Cantonese and Mandarin at Amphitheatre.


Presented by Hong Kong Arts Administrators Association

In Partnership with The Hong Kong Academy for Performing Arts, West Kowloon Cultural District Authority


Supporting Partners with Arts with the Disabled Association Hong Kong, Australian Consulate-General Hong Kong, Coffee Solutions by Pacific Coffee, Hong Kong Arts Centre, Kwang Hwa Information and Culture Center, Wine High Club



Promotion Partner with Chasing Culture

Chasing Culture


*Alphabetized by organization name in English

Enquiry: Hong Kong Arts Administrators Association|Tel: 2877 7268|Email: info@hkaaa.org.hk