2017 Cultural Leadership Summit - Workshop by Mr Kingsley Jayasekera

Based on his experiences in the United Kingdom,

[link_to|http://www.hkaaa.org.hk/?a=doc&id=7537|Mr Kingsley Jayasekera], Director, Marketing and

Customer Experience, West Kowloon Cultural District

Authority will present the first outcomes of a pilot

project to create a Hong Kong specific arts and culture 

audience segmentation model.

Participants will be invited to discuss, examine and

supplement the proposed segments and consider

how such a model could

be applied to their own audiences

and be further refined to cover more specific audience

segments and diverse artforms.

Guest speaker:

[link_to|http://www.hkaaa.org.hk/?a=doc&id=7537|Mr Kingsley Jayasekera], Director, Marketing and Customer Experience, West Kowloon Cultural District / Former Director, Communications and Digital Strategy, Sadler’s Wells, London

2017 Cultural Leadership Summit: Building Our

Future Audience: What do you know about me, your audience? 

26 September 2017, 2:15pm - 3:20pm

McAulay Studio, LB, Hong Kong Arts Centre

Summit Details | http://www.hkaaa.org.hk/doc/22798

Registration Link | 

https://www.art-mate.net/?a=doc&id=47536&lang=en

Enquiries

+852 2877 7268 / info@hkaaa.org.hk